Digital Marketing Solutions
THE AGENDA
The Basic Stuff
#1
THE BASIC ICE-CREAMS
1. Email Marketing
2. Social Media Marketing
3. Banner Ad Marketing
4. Direct Mailing
5. Tele-calling
#2
THE SUNDAES
1. Content Development
2. Social Media Community Development
3. Linkedln Profile Management & Development
4. Marketing Automation
5. Content Marketing
6. List Building (NEW!)
The Multiplier
#3
OUR 'STAR' INGREDIENT
RESPONSE
GUARANTEED
Risk-free + Hassle-free
We charge you for Results and not Efforts
#4
MICHELLIN STAR DESSERTS
1. Design Contests: From Enrolment, till Awards
2. White-papers: Accessed by Right Audience
3. Polls & Contests: From Enrolment, till Awards
4. Webinars: From Audience, till Execution
5. Turn-Key Events: From Audience, till Execution
6. Social Media Communities: Build, Operate & Transfer
7. Sample Distribution: From Audience, till Delivery
#5
THE CORE: 7 STEPS
1. We understand your goal and your audience
2. Select the right platform
3. Design the creatives
4. Generate leads using
qualifier/disqualifier questions
5. Tele-qualify (based on the
requirement of the campaign)
6. Pass qualified leads to you to check
7. On approval, pass complete details and/or execute project
And, then we raise the invoice!
Our Enablers
#6
OUR BASIC FLAVOURS
1. Electronics
Product Development, Circuit Design, Embedded Systems, Trade & Manufacturing, Business
2. IOT
Product Development, Circuit Design, Software Development, System Integration, Trade & Manufacturing, Business
3. Open Source
Software Development, IT Management, Systems Integration
#7
OUR SAUCES
1. Facebook Communities: 2M+
2. Active E-Mail Database: O.5M+
3. LinkedlN Networks: 50K+
4. Web-portals: 10-plus
5. Get Response Platform
#8
THE KEY INGREDIENTS
(our unique audiences)
1. DIYers
2. Design Engineers
3. Academia
4. Budding Techies
5. Developers of lOT Solutions
6. CXOs of Tech Firms
7. Software Developers
8. IT Managers
About Us
#9
WHAT WE DON'T DO
1. Outsourced SEM (aka PPC or Digital Advertising)
2. Outsourced SEO
3. Only-logistics-management of events
#10
OUR CLIENTS WHO BLESS US
WITH REPEAT BUSINESS
Microchip, USA
Keysight, USA
Analog Devices
Mornsun, China
Mouser Electronics, USA
Infineon, USA
Vishay, China
Amazon Web Services
#11
SUCCESS STORIES
1. We organized a 5-city IoT roadshow for
Mouser in 2018 & 2019. We are doing the
same in 2023 again!
2. We have executed back-to-back webinars
for brands like ADI, Avnet, Infineon,
Microchip, Vicor, etc. across 2019-2022
3. We promoted & executed back-to-back
webinars for Vishay in 2022
4. We executed quarterly contact list
generation campaigns for Keysight
Technologies targeting different
technologies and personas in 2021 and
2022
#12
ABOUT EFY
1. Established in 1969
2. Celebrating 54th Year
3. A publishing house that got pushed into events and digital
4. Digital Marketing Team: Technical
journalists turned digital marketers
5 Overall, we do only TWO things
BONUS
HOW OUR DISCUSSIONS WITH CLIENTS HAVE PROGRESSED
1. Can you run a banner ad for us?
2. Can you shoot an emailer to a SPECIFIC database for us?
3. Can you generate SPECIFIC views for us?
4. Can you generate SPECIFIC clicks for us?
5. Can you generate SPECIFIC engagements for us?
6. Can you generate leads of SPECIFIC audience for us?
7. Can you generate audience AND execute the webinar for us?
8. Can you generate audience AND execute an entire event for us?
“If you can’t impact your customer’s
performance in a positive way,
then you’re going to be a commodity product
and you’re going to get commodity prices.”
Ram Charan
I want to explore
marketing ideas to grow
my business...
For any query feel free to mail us at [email protected] or call us at
+91-98111-55335
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